Perennial Herb: Deciduous. Drought, deer & heat tolerant. Large, very full & fluffy, double, 4" blooms. Easy low maintenance plant for borders, pots, cut/dried flowers & meadows. Attracts butterflies, hummers, bees & birds. Blooms: summer-fall with daisy-like flowers. Bloom color: bright pink. Size: 24-28" x 20-24". Exposure: sun. Water: moderate. USDA Z4. PP#19428